Aesop
Prinsens gate
Oslo, Norway
Design by Snøhetta
Aesop
Melbourne, Australia
General Manager, Retail, Customer Services & Digital/Online
Mandated to establish Aesop’s first global retail department to support rapid international growth. Led the integration of all retail disciplines into a 360° global framework, aligning strategy, operations, design, and service while ensuring each market reflected Aesop’s brand identity through its local culture and context.
Departments: Global Retail · Store Design & Development · Retail Operations · Customer Services · Training · Digital/Online
Aesop Prinzess Gate, Oslo, Norway
Design by Snøhetta
Opened in 2014, Aesop’s first signature store in Norway marked the brand’s 100th global location. The 66 m² space in Prinsensgate, Oslo, was conceived in collaboration with Snøhetta and draws inspiration from the sensory ritual of the Aesop consultation process.
The design reveals historic layers of the site, dating back to the 1800s, and overlays them with contemporary forms. Most striking are ten intersecting plaster domes across the ceiling, a reinterpretation of traditional ecclesiastical architecture, mirrored below in a central basin that anchors the customer experience. Contrasts of old and new, monochrome and brass, depth and lightness create a space both intimate and dramatic.
